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I am a search marketing geek. Work as APM for one of the leading companies in UK. Interested in socializing and helping others.

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July 08, 2008

RSS Feeds

A Web Feed or the Syndicated Feed provides users with frequently updated content. The users can subscribe to the syndicated content.

Uses of RSS

RSS allows to easily retrieve the latest content from the sites, the user is interested in. You dont have to waste time in order to visit each site and get updated. You don't have to join the website's email newsletter. Many news-related sites, weblogs and other online publishers syndicate their content as an RSS Feed, for the users.

How to Read RSS Feed?

An aggregator, is a web application which aggregates syndicated web content such as news headlines, blogs, podcasts, and vlogs in a single location for easy viewing. It's also called as a feed aggregator, or a feed reader, or news reader.

It allows you to grab the RSS feeds from various sites and display them for you to read and use.

A variety of RSS Readers are available for different platforms. Some popular feed readers include Amphetadesk (Windows, Linux, Mac), FeedReader (Windows), and NewsGator (Windows - integrates with Outlook). There are also a number of web-based feed readers available. My Yahoo, Bloglines, and Google Reader are popular web-based feed readers.

Once you have your Feed Reader, it is a matter of finding sites that syndicate content and adding their RSS feed to the list of feeds your Feed Reader checks. Many sites display a small icon with the acronyms RSS, XML, or RDF to let you know a feed is available.