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I am a search marketing geek. Work as APM for one of the leading companies in UK. Interested in socializing and helping others.

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July 18, 2008

Basic Blog Concepts

A BLOG is basically a website maintained by an individual, consisting of posts or regular entries describing some events or other materials like graphics or videos, in a reverse chronological order, where subscribers can comment on the posts.

Blogs are primarily textual, but there are a different versions of blogs which focus on art (artlog), photographs (photoblog), sketches (sketchblog), videos (vlog), music (MP3 blog), audio (podcasting).

Types of Blogs

There are many different types of blogs, from different type of content, to the way they deliver the content.

Personal blogs - The personal blog, an online journal or on-going diary or commentary by an individual, is the traditional, most common blog. It shows about the general information wether useful or not to users. There are some personal blogs which are though famous (like celebraties blogs..)

Corporate blogs - A corporate blog typically depicts the informaiton to enhance the communication and culture in a corporation or externally for marketing, branding or public relations purposes.

Vlog - A blog comprising videos is called a vlog, one comprising links is called a linklog, a site containing a portfolio of sketches is called a sketchblog or one comprising photos is called a photoblog. Blogs with shorter posts and mixed media types are called tumblelogs.

ARTLog - An Artlog is a form of art sharing and publishing in the format of a blog, but differentiated by the predominant use of and focus on Art work rather than text.

PhLog - A blog hosted on the Gopher Protocol is known as a Phlog

MobLog - Blogs can also be defined by which type of device is used to compose it. A blog written by a mobile device like a mobile phone or PDA could be called a moblog.

SpLog - Some blogs focus on a particular subject, such as travel blogs, fashion blogs, political blogs, house blogs, project blogs, education blogs, niche blogs, classical music blogs, quizzing blogs and legal blogs (often referred to as a blawgs) or dreamlogs. While not a legitimate type of blog, one used for the sole purpose of spamming is known as a Splog.

Question blogging - is a type of blog that answers questions.

The Blogging Community

The Blogosphere - The collective community of all blogs is known as the blogosphere. Since all blogs are on the internet by definition, they may be seen as interconnected and socially networked. A collection of local blogs is sometimes referred to as a bloghood.

Blog search engines - Several blog search engines are used to search blog contents, such as BlogScope, Bloglines and Technorati. Technorati, which is among the most popular blog search engines, provides current information on both popular searches and tags used to categorize blog postings.

A few more blog related concepts,

Blog Carnival - The definition goes on from there for Blog Carnival - is a particular kind of blog community, which consists of links pointing to blog articles on particular topic. BC is like a magazine, consisting of a TITLE, a TOPIC, EDITORS, CONTRIBUTORS and an AUDIENCE. The editions of carnivals come out on a regular basis(e.g. every Monday or on the first of every month). Each edition is a special blog article that consists of links to all the contributions that have been submitted, often with the editors opinions or remarks. BC is the place to come to find carnivals you are interested in, to submit your blog articles to carnivals where they belong, and to organize and maintain carnivals.

Blog Roll - is a collection of favorite blogs of the blog publisher.

Blogosphere - a collection of blogs, blogging community.

Blogger - One who blogs.

Link Roll - A list of collection of recently book-marked links, with a brief description in the sidebar of the blog.

Permalink - The unique link of each post.

TrackBack - A process that allows a blogger to see who has seen the original post and has written another entry concerning it. The system works by sending a 'ping' between the blogs, and therefore providing the alert.