Google launched Named Anchors to identify sections on the website

We all have seen the Google search results page. It consists of the following things,

a Title (describing the concept of the page)
a Description (further explaining the details of the web page)
a Display URL

Now Google web search is offering a further enhanced search results for specific queries, within a web page, which is called as a 'Snippet'.

The search snippets are the specific sections on the webpage which leads to the relevant search topic a user clicks or searches for. Google is now providing the same structure for the web search results.

For Example: If you look for the search query [heart diseases], then you will be offered the following page in Google's web search result.

Now if you observe closely, along the traditional structure for the search results, i.e., title, description & a display URL, you can observe the search snippets, which leads to the specific section on the webpage based on it's relevancy with the search query. They are located just after the description of the webpage and above the display URL.

The following section illustrates the search snippets results for the search query heart diseases

Example 1
As a user if you are looking out for the symptoms for heart diseases, then you can directly jump via, search snippet to the section Diagnosis/Symptoms

Example 2
If you are looking for types of heart diseases or some external resources, then you can directly visit that particular sub-section on the webpage.

2a.

This enable users quickly to get to the specific information they are looking for in the web and into the webpage. This is really useful if the user is looking out for some specific information which is entirely covered in the single section of the page. As such a user can directly navigate to the relevant section instead of scrolling through the page looking for their information.

This deep links section is completely automatic and is based entirely on the structure of the page.

How to put search snippets in the search results for your page?

Google recommends the following things to increase the chances for search snippets to appear on your pages

First, make sure that long, multi-topic pages on your site are well-structured and broken into distinct logical sections.

Second, ensure that each section has an associated anchor with a descriptive name (i.e., not just "Section 2.1"), and

Third, make sure that your page includes a "table of contents" which links to the individual anchors.

The new in-snippet links are completely free and automatically generated via Google algorithm and may not appear for all the search queries, so you won't be able to see it on the results all the time. It's only when as per the Google algorithm to show the search snippets based on the relevancy for a particular query.

Please check the reference links for more details and official announcement.

Reference Links

Comments

List of 100 Article Directories

An article is an essay or a research on a particular topic. Article provides a lot of exposure to your business and very high relevant traffic to your website. Other than providing the quality traffic, article submission has SEO benefits also, it gives a valuable back-link to the website. So here we go with the list of 100 Article Submission websites, "BEST 100 ARTICLE DIRECTORIES" S.No. ARTICLE DIRECTORY PR SUBMISSION PAGE STATUS 1 MAGPORTAL 7 Submit Article SIGN UP 2 EMEDIAWIRE 6 Submit Article SIGN UP 3 EZINEARTICLES 6 Submit Article SIGN UP 4 GOARTICLES 6 Submit Article SIGN UP 5 WEBPRONEWS 6 Submit Article SUBMIT 6 ARTICLEPOOL 6 Submit Article SIGN UP 7 MARKETINGSOURCE ARTICLES 5 Submit Article SUBMIT 8 ARTICLEMOTRON 5 Submit Article SIGN UP 9 ARTICLESON 5 Submit Article SIGN UP 10 ARTICLESBASE 5 Submit Article SIGN UP 11 BUZZLEARTICLES 5 Submit Article SIGN UP 12 ARTICLEALLEY 5 Submit Article SIGN UP 13 ARTICLE DASHBOARD 5 Submit Article SIGN UP 14 WEB-SOURCE 5 Submit A...

List of 100 Top SEO Forums

Forums are online communities which provides the users to hold discussions, ask/research (already posted) questions, on the world wide web. Generally speaking forums are another name for discussion boards, or message boards. They enables the users to share, discuss or put the questions based on the theme of the websites. Benefits of Forums There are several benefits for which the forums are used, It's an online community where the users of the websites, can interact with the other users, and exchange tips and place questions based on the theme of the website. They save the information posted, and makes it readily available for the others to read the post. The posts get to read again and again, and the user can post the reply to the already placed post. Forums also allow to increase traffic to your website through repeated visits, gain creditability & build relationship with visitors. It also acts as a kind of Direct Advertising, that increases the ROI. There are large number of...

Advantages of SEO in 2023

UPDATED on => 06March2023 Suggested reading : 20+ Benefits & Advantages of SEO for Your Business in 2023 Search Engine Optimization is a way to gather the top spot by organic means in the search engine results. There are a lot many benefits for the Search Engine Optimization. We start of with the following; Advantages of SEO (Search Engine Optimization) 1) Free Targeted Traffic - The primary advantage of SEO over any other type of internet marketing is found in the long-term aspects. Once your site is ranked in the top 10 for your keyword phrase, you should be able to keep it there with a minimum of fuss. This means that you will receive free traffic from prospects 24 hours a day, seven days a week, 52 weeks a year for as long as you keep your site up. 2) Excellent ROI - Return on investment is one of the major advantages of SEO over paid advertising. Your site will take some time to get ranked for your keyword, and once ranked, the ROI becomes great as you get a lot o...

SEO Glossary

This SEO Glossary depicts all the terms and definition(s) related to Internet Marketing, Search Engine Optimization, Search Engine Marketing, Social Media Optimization, and so on.. SEO GLOSSARY :: SEO GUIDE :: SEO TERMS :: INTERNET MARKETING GLOSSARY 301 Redirect Google's Hill Top Algorithm Multivariate Testing 404 Error Page Internet Marketing Press Release A/B Testing Keyword Cannibalization Reciprocal Links Article Keyword Search Engine Blog/Weblog Keyword Cloud SEM (Search Engine Marketing) Black Hat SEO Keyword Density SEO (Search Engine Optimization) Crawling Keyword Frequency Search Engine Optimizer Cloaking Keyword Prominence Viral Marketing Directory / Website Directory Keyword Proximity Web Analytics Dead Link / Broken Link Link Building Web 2.0 Expert Page Meta Title Web 3.0 / Semantic Web Forums Meta Description White Hat SEO Google's Search Engine Optimizat...

All About chatGPT and it's Uses for Online Marketing

What is chatGPT ChatGPT is a language model developed by OpenAI that is designed to converse with users in natural language. It uses artificial intelligence and machine learning to generate human-like responses to user input, based on its training on a vast amount of data from the internet. The "GPT" in ChatGPT stands for "Generative Pretrained Transformer," which refers to the architecture of the model. The transformer architecture is a type of neural network that has been shown to be highly effective at natural language processing tasks, such as language translation and text summarization. ChatGPT can understand and respond to a wide range of questions on different topics, including science, history, art, and more. It is designed to provide reliable and accurate answers to users, and it can learn from its interactions with users to improve its responses over time. ChatGPT is a powerful tool that can provide quick and easy access to information and answer...

Search This Blog