Google's algorithm updates are always a topic of interest for website owners and SEO professionals alike. Recently ( on 21April2023 ), Google announced that they are removing four ranking systems from their list of algorithms:  The Page experience system,  The Mobile-friendly ranking system,  The Pagespeed system, and  The Secure sites system.  What these ranking systems were responsible for? Firstly, let's understand what these ranking systems were responsible for: 1. Page Experience System This system focused on user experience factors, such as page load times, interactivity, and visual stability. It included metrics like Core Web Vitals, which assesses the speed, responsiveness, and visual stability of a page. 2. Mobile-Friendly Ranking System This system evaluated whether a website was optimized for mobile devices. Websites that were not mobile-friendly would be penalized in search rankings. 3. Page Speed System This system assessed the loading speed ...

Google has redesigned Gmail, which was launched in the year 2004 and remained in beta version till 2009. The new redesign is not the only thing Google is embarking on, rather it's a series of interface updates to help strip out unnecessary clutter and make Gmail as beautiful as it is powerful. What's New ? As per Google Blog - To start things off, Gmail has two new themes for you to try out as a sort of sneak peek. There is a "Preview” and “Preview (Dense)” themes in the Themes tab in Gmail Settings. The idea of two themes is to accommodate different screen sizes and user preferences, but until then you can pick the information density that you prefer. Here’s what one of the new themes currently looks like: And in conversation view:   Look out for these and other new features over the next few months. In the meantime, try out the new themes as a preview of the future of Gmail and you can send your feedback to Google about your experience with the new look ...

Google, Sony and Intel as a system is going to develop a close partnership in launching with "Google TV" to bring the Web into the living room through a new generation of televisions and set-top boxes. The partners envision technology that will make it as easy for TV users to navigate Web applications, like the Twitter social network and the Picasa photo site, as it is to change the channel. Google intends to open the Google TV platform, which is based on its Android operating system for cellphones, to software developers in the hopes of spurring the same creativity that the consumers have seen in phone apps. According to The Wall Street Journal , Google (Google) will unveil the Android (Android)-based television platform at its annual developer event in San Francisco on May 19 and 20.

Google has enhanced its search results with the two new features, it launched last year. - The Google Squared and - Rich Snippets both of which were launched to improve search by better understanding of the web. 1) Google Squared - Answer Highlighting Feature The first new feature which Google enhanced in it's pre-existing search results is the answer highlighting feature. This feature provides the information more quickly by delivering the likely answer to your question in boldface type right in search results. For Example : The search for [empire state height], used to look like this With the today's improvement the answer —1250 ft, or 381 m — is highlighted right in the search result. 2) Expanding Rich Snippets - Including Events Rich Snippets are the brief annotations that summarizes what's on the page so you can see it at a glance on your search results page. Google was showing the improved snippet formats for reviews and people only, from now on events will also be i...

Google has made a large number of advancements last year. Google has emerged itself in the fields where its competitors are still planning to do so. Either it be the development of its own browser (Chrome) or be its own operating system (Chromium OS), it has proved its worth and the hold on the market again. The article below lists the top 10 product development of Google in 2009. 1. Google Chrome OS Google launched one of the most unique thing which created waves in the entire industry. The Google Chrome Operating System. It's one of the least expected thing from Google, better Windows, Ubuntu, Mac, Linux be prepare. Google is also in the field now. Official Announcement 2. Google Wave is a web-based service, computing platform, and communications protocol designed to merge e-mail, instant messaging, wikis, and social networking. It has a strong collaborative and real-time focus supported by extensions that can provide. Wave-mania struck after we introduced a new product for coll...

This festive season Google has taken initiative to help its fellow merchants to promote their business by providing the top 10 ways to get their business ready for the rush for the festive season Use the following points and have a data driven holidays, here are the same; Top 10 Ways To Promote Your Business 1. Use Search Based Keyword Tool Use the search-based keyword tool to find keywords that you never thought of incorporating into your campaign for the holidays. 2. Use Google Insights for Search Use Insights for Search to know what the “Rising Searches” are and understand how people are searching for your brand. 3. Use Google Ad Planner for Site Search Use Google Ad Planner to see who is looking for your website. 4. Use Google Ad Planner for Audience Search Check where your audience is actually going by using Google ad planner for audience search . 5. Create new campaigns via Google Adwords Create new AdWords campaigns for your holiday lines and products. Keep in mind the trend...

Google today added a universal search feature to Google Suggest. This is an awesome feature and provides a unique feature to search for the information on the web more faster and accurately. The image below show the idea of Google suggest for the search query 'the great wall of china' Image for Google Universal Suggest If you look at the image below you will definitely find the suggestions for the search query, which in this case is 'the great wall'. The Universal Google suggest feature offers the suggestion related to the search query, suggesting the the great wall of china the great wall of china facts the great wall of china history the great wall restaurant the great wall of china pictures the great wall of china information the great wall of los angeles the great wall of china for kids the great wall of china from space the great wall of china map Google suggest now features all the information related to the search query beneath the search query. This information...

Google's main aim is to create the most comprehensive, relevant and fast search in the world, and it has succeeded in doing it. Google has launched the real time search results by integrating its web search with the social networking websites - Twitter, Facebook, MySpace, FriendFeed, Jaiku and Identi.ca. Now see the real time updates by the people using the social networking sites like Twitter, FriendFeed etc as well as the headlines from news and blogs, in Google web search results. Real Time Search Explained Real time means what is happening at this moment and when it comes to search, it implies what are people doing at this moment, and what is happening right now in regard to a particular topic. Due to the social media sites like Twitter, this has become possible, and Google has now started showing the integrated search results with the latest updates from the people in real time. The image shows the integration of the websearch results with the latest in the real world via soc...

Google is on Twitter and as such you might be interested to know the official Google Accounts on Twitter. The story provides the list of 80+ twitter accounts. Get the latest updates on whats happening in Google. This post provides the complete list of official Google accounts on Twitter, Official Google Accounts on Twitter @Google - News & updates from across the company @Google Research - Updates on the latest research from Google @Google Public Policy - News from Google's public policy team @Google Wave - News, tips and tales of Google Wave @Google Building Maker - News from the Building Maker team @Blogger in Draft - For Blogger's experimental features @Blogger - Follow Blogger on Twitter @FeedBurner - Content distribution beyond the browser. @GoogleAtWork - The official Twitter home of Google Enterprise @Google Books - Popular passages, images and more from the Google Books team @Google Calendar - Follow Google Calendar on Twitter @Google Contacts - A place ...

Google have launched a new feature in Webmaster Tools, for displaying the information about the speed of your website and also the suggestions to make it faster. This new feature is called as Site Performance feature and can be accessed in the 'Labs' section in the Google Webmasters Tools. Speeding up the website has a lot of advantages including increased user retention and higher revenue etc. Uses of Site Performance The Site Performance feature can help you in the time for the page download, i.e., the speed past downloading time/speed comparison with the other sites examples to make your web page load faster and page speed suggestions The Funda behind Site Performance Google derives the load time from the aggregated information obtained by the users of your website, who uses Google Toolbar and opted-in to its enhanced features. There is a point for the new websites and/or the sites with little traffic, that the performance charts and tables won't show up in the Site Perf...

It's been 5years since the Gmail was launched and it came with the initial offering every user at 1GB of online storage space. Currently, Gmail offers more than 7GB of space to it's users without any charge. Now with the demands of users increasing day by day, Google is now offering a whooping 20GB online space with a little price of $5 for one year. This online storage space not only can be utilized with Gmail but with the Picasa Web Albums also. To be honest that's enough space for storing more than 10,000 full resolution pictures taken with a five megapixel camera. In case your need exceeds the storage capacity, you can further go ahead and can purchase up to 16 terabytes! You can visit PurchaseStorage to see all the plans and to buy more storage. So don't wait or think about storing the data online, go ahead and save as much as you can. Useful Link More extra storage for less

Google acquired the internet based calling company - Gizmo5 . Gizmo5 used to provide internet-based calling software for mobile phones and computers. Currently, the new user signup has been suspended and will return when it is re-launch. GoogleVoice has not launched any new feature to Gizmo5, or at least they have not announced it yet. The existing users will be able to use the service, with an exception of not able to sign up for a call-in number. Google aims to provide a continued improved performance to it's users. Gizmo5's engineers will be joining the Google Voice team to continue improving the Google Voice and Gizmo5 experience.

Google launched another feature to it's web search results - Website Preview. Now Google is offering the thumbnail view for the websites showing up in the search results. In order to see the thumbnail option, you need to click on "show options" and select "page previews". Now do a Google search for your query, you will be able to see a longer snippet and a thumbnail for each search result. A thumbnail for a website is not bad, as they make the search result looks a bit attractive, but it's not helpful either. Another thing what I observed (see second image) was, the thumbnails for all the sites are not loaded instantly (as you can see in the image). All in all a good technique to create a more lively page.

Google in it's official blog recently announced that, it has added a new functionality to search/discover the new URLs quickly. Google now uses RSS and Atom feeds in order to discover the new URLs. RSS/Atom feeds have been like hot cakes providing the latest news and articles to the users. As per Google, RSS feeds allows them to get the new pages into the search index more quickly than traditional crawling methods. Google says - "we may also use the potential sources in order to access updates from feeds including Reader, notification services, or direct crawls of feeds. Going forward, we might also explore mechanisms such as PubSubHubbub to identify updated items." So in order to Google crawl your websites RSS/Atom feeds, make a check to find out if Googlebot can crawl the feeds to find your pages as quickly as possible, by reviewing your robots.txt file. If you have a Google Webmasters Tools account then you can test your feed URLs with the robots.txt tester. Get goi...

If you are wondering about the PageRank fluctuation for your website or blog, then don't worry. Google issued the major PageRank update to the websites and blogs recently. There would be some ups and some downs. But there is no need to worry, if there is a drop down in the pagerank for your website. More about this in Google eliminates pagerank from webmaster tools Google has already informed about the importance of PageRank in their article - Google removes pagerank from webmaster tools . Google considers more than 200 factors when it comes to the ranking of the website, and as such considering the pagerank in order to check the matrices of the website is not correct. In fact to check the website matrix, Google recommends the use of its web analytics tool - Google Analytics This is the last pagerank update for the year 2009, and the next is expected to be after 3 to 4 months, i.e. next year by Mar_10. Conclusion The following things can be considered from the Google PageRank upda...

Google removed the PageRank from the Google Webmasters Tools recently, as it is least responsible to make the site show up in search result. Google has already mentioned that PageRank is one of the 200 plus factors which it considers for ranking of the website in the search result. As such focusing on the rank of the website for SERP, is not good. It only shows that PageRank is not the only thing which is to be considered for the ranking of the website in the Google web search result. The ultimate focus should be on the search results ranking and how the website is crawled, indexex and ranked. Google updates the PageRank displayed in Google Toolbar few times in a year, and so it is less significant when it comes to ranking for your website. Reference link Google eliminates pagerank from webmaster tools

The web search result page is the page where all the queries for our keywords are listed. For people who are new to search engine this post would be of great help. The below is the listed anatomy for the search result page for search engines. GOOGLE web search page anatomy The image below gives an idea for the anatomy of the web-search main page for Google Image-1 show the anatomy of Google search main page The image below gives an idea for the anatomy of the web-search page for Google Image - 2 shows the anatomy of the Google search page

We all have seen the Google search results page. It consists of the following things, a Title (describing the concept of the page) a Description (further explaining the details of the web page) a Display URL Now Google web search is offering a further enhanced search results for specific queries, within a web page, which is called as a ' Snippet '. The search snippets are the specific sections on the webpage which leads to the relevant search topic a user clicks or searches for. Google is now providing the same structure for the web search results. For Example: If you look for the search query [ heart diseases ], then you will be offered the following page in Google's web search result. Now if you observe closely, along the traditional structure for the search results, i.e., title, description & a display URL, you can observe the search snippets, which leads to the specific section on the webpage based on it's relevancy with the search query. They are located just ...

Google launched " Google Squared " yesterday i.e., on 3rd Jun 09. Google squared takes the search query and tries to present the result in the tabular form, just like a spread sheet does. Google Squared is very configurable; a visitor can add and delete rows and/or columns, and sometimes replace data that Squared puts in your results. This is an experimental search tool that collects facts from the web and presents them in an organized collection, in squares, similar to a spreadsheet. Example showing Google Squared results for search term PLANET The following shows the squared results when I have performed the search for the query - planets. Google Squared builds squares with rows for each of several specific planets and columns for corresponding facts, such as image, description, orbital period, equatorial surface gravity and mean density. Furthermore you can add/delete the columns based on the specific information you are looking for. As you delete rows/columns you don'...